Interprofessional Group of Manufacturers for Marketing Study

Topics

Sell, market, distribute

How to communicate effectively about your products in the digital age? The advent of new channels modifies the commercial approach and implies the mastery of tools and concepts capable of supporting ...

The digital transformation of companies

The development of digital technologies is changing the production and organisational processes of companies in the industrial sector, but also the distribution channels. New stakeholders from the online ...

The industrial sector

Food, automotive, health, construction, mining and metallurgy... The industrial sectors are varied and all have to deal with the development of digital technologies and their effects on the value chain....